• The New Sharing Economy

    A collection of business in the the new sharing economy.

    If we accept universally that everything changes in our society we must also accept that we are changing in the way we carry out the economy, although the classic ways of developing, embracing and executing it still persist, can be seen as in the progress of the economy the idea is to obtain more competition for what is coming, new products and services are created in addition to looking for the way to mold the businesses to the new times where the digital economy predominates. The business specialist, Don Tapscott proposes twelve topics of the new economy within his section on digital economy , which are presented in a synthetic way below.

    Themes of the new economy or  digital economy:

    These issues that are discussed below differentiate the old economy from the new economy: First issue of the digital economy or new economy:

    1- Knowledge: the knowledge content of products and services grows significantly as consumer ideas, information and technology become part of the products of this new economy or digital economy. Take for example the creation of various "smart" products such as smart homes, smart cars smart cards, in addition to the already known smartphones among others .

    In a brain-based economy a shift towards work triggered by knowledge is generated. In the new economy or digital economy , the key assets of the organization are intellectual and are concentrated in the knowledge worker. Labor, in this digital economy is no longer necessary since what matters is the ability of a firm to attract, retain and continuously develop the capabilities of knowledge workers and provide the environment for innovation and creativity .

    2- Digitization: the new economy is a digital economy: through history the ways of interpreting the economy have changed, today information and communication has ceased to be "analogous" or "physical" before being able to communicate they had to physically move from one place to another or talk on the phone, send letters, use checks to make payments, etc. In the digital economy or new economy, information is in digital form: bits. When it is digitized and communicated through digital networks, a new world of possibilities opens up.

    You can combine many different forms of information, creating, for example, multimedia documents. You can create new digital devices of negligible size that can fit in your pocket and can have an impact on most aspects of business and personal life. .

    3- Virtualization: As the information changes from analogue to digital, the physical elements will become virtual, changing the metabolism of the economy transforming into a digital economy the types of institutions and possible relationships and the nature of the economic activity in herself.

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